By the end of this course, learners will be able to analyze company objectives, evaluate strategic frameworks, implement multi-channel campaigns, and optimize digital marketing performance. Through a practical case study approach, learners gain the ability to apply PESTLE, SWOT, and audit tools to real-world scenarios while mastering social media platforms such as Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, and Snapchat.

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Master Digital Marketing Strategy with Case Studies
This course is part of Digital Marketing Dynamics: Strategy & Case Studies Specialization

Instructor: EDUCBA
Included with
What you'll learn
Analyze objectives using PESTLE, SWOT, and audit tools.
Implement and manage multi-channel digital campaigns.
Optimize performance through data-driven strategies.
Skills you'll gain
- Case Studies
- Campaign Management
- Strategic Marketing
- Social Media Marketing
- Competitive Analysis
- Content Performance Analysis
- Business Strategy
- Marketing Strategy and Techniques
- Social Media
- Digital Media Strategy
- Digital Marketing
- Global Marketing
- Marketing Strategies
- Marketing
- Social Media Strategy
Details to know

Add to your LinkedIn profile
September 2025
10 assignments
See how employees at top companies are mastering in-demand skills

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- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There are 3 modules in this course
This module introduces learners to the fundamentals of digital marketing through a practical case study. It explores the company’s background, vision, mission, objectives, and services, enabling learners to connect business goals with marketing strategies. Learners will gain a foundational understanding of how digital marketing supports corporate growth.
What's included
7 videos3 assignments1 plugin
This module dives into the strategic side of digital marketing. It covers campaign ethos, geo-assessment, audits, and analytical tools like PESTLE and SWOT. Learners will discover how to structure effective strategies, analyze environments, and align campaigns with measurable objectives.
What's included
9 videos4 assignments
This module focuses on the execution and performance evaluation of digital campaigns. It highlights major platforms such as Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, and Snapchat, followed by implementation strategies and performance analysis. Learners will understand how to implement, monitor, and optimize campaigns across multiple digital channels.
What's included
13 videos3 assignments
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Frequently asked questions
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When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
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