• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Market Research

Market Research Courses

Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Market Research course for your goals

  • Status: New
    New
    P

    Packt

    Presentation Skills with Story Telling

    Skills you'll gain: Storytelling, Presentations, Microsoft PowerPoint, Business Communication, Public Speaking, Verbal Communication Skills, Sales Presentations, Persuasive Communication, Drive Engagement, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Marketing Management Essentials:The Marketing Plan Structure

    Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Generative AI for SEO: Be the #1 Answer in AI Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Drug Commercialization

    Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmacotherapy, Pharmacology, Intellectual Property, Sales Strategy, Clinical Trials, Portfolio Management, Strategic Partnership, Regulatory Affairs, Marketing Strategies, Business Strategies, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Medical Cannabis: The Health Effects of THC and CBD

    Skills you'll gain: Pain Management, Psychiatry, Clinical Psychology, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Pharmacology, Public Health, Health Policy, Gerontology, Mental Health, Pharmaceuticals, Medical Science and Research, Substance Abuse, Hospice, Medication Administration, Research, Health Care, Clinical Research, Mental and Behavioral Health, Exercise Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    510 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    Utrecht University

    Clinical Epidemiology

    Skills you'll gain: Epidemiology, Clinical Research, Medical Science and Research, Diagnostic Tests, Clinical Trials, Patient Evaluation, Public Health, Patient Treatment, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    372 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Copyright for Educators & Librarians

    Skills you'll gain: Intellectual Property, Educational Materials, Law, Regulation, and Compliance, Education and Training, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    608 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Illinois at Urbana-Champaign

    Managerial Economics & Business Analysis Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Leadership Through Design Innovation

    Skills you'll gain: Design Thinking, Innovation, Ideation, Human Centered Design, Brainstorming, Strategic Leadership, Leadership, Storyboarding, Customer Engagement, Creative Thinking, Collaboration, Qualitative Research, Empathy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    329 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Entrepreneurship and Strategic Innovation Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • U

    University of Illinois at Urbana-Champaign

    Business Analytics Graduate Certificate

    Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Descriptive Statistics, Variance Analysis, Process Improvement, Generative AI, Financial Market, Strategic Decision-Making, Corporate Tax, Global Marketing

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: Free
    Free
    U

    University of Alberta

    Astro 101: Black Holes

    Skills you'll gain: Physics, Storytelling, Scientific Methods, Science and Research, General Science and Research, Simulations, Scientific Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

Market Research learners also search

market structure
marketing
research
financial markets
capital markets
product marketing
equity research
marketing strategy
1…808182…329

In summary, here are 10 of our most popular market research courses

  • Presentation Skills with Story Telling: Packt
  • Marketing Management Essentials:The Marketing Plan Structure: IE Business School
  • Generative AI for SEO: Be the #1 Answer in AI Search: SkillsBooster Academy
  • Drug Commercialization : University of California San Diego
  • Medical Cannabis: The Health Effects of THC and CBD: University of Colorado Boulder
  • Clinical Epidemiology: Utrecht University
  • Copyright for Educators & Librarians: Duke University
  • Managerial Economics & Business Analysis Graduate Certificate: University of Illinois at Urbana-Champaign
  • Leadership Through Design Innovation: Northwestern University
  • Entrepreneurship and Strategic Innovation Graduate Certificate: University of Illinois at Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok