• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Psicología

      Skills you'll gain: Student-Centred Learning, Psychology, Human Learning, Learning Theory, Creativity, Human Development, Behavior Management, Neurology, Self-Awareness, Education and Training, Culture, Molecular Biology, Cognitive flexibility, Learning Strategies, Anatomy, School Psychology, Social Sciences, Mental Health, Computational Thinking, Systems Thinking

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Geneva

      International Organizations for Interpreters

      Skills you'll gain: Language Interpretation, Translation, and Studies, English Language, Language Competency, International Relations, Diplomacy, World History, European History, Policty Analysis, Research, and Development, Political Sciences, Governance, Law, Regulation, and Compliance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      115 reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidade de São Paulo

      UX / UI: Fundamentos para o design de interface

      Skills you'll gain: User Interface (UI), Usability Testing, Usability, User Interface and User Experience (UI/UX) Design, Wireframing, Information Architecture, User Experience, UI Components, Prototyping, User Research, Style Guides, Design Elements And Principles, Cross Platform Development, Verification And Validation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      787 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Omnichannel Retail Strategy

      Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Employee Training, Talent Management, Digital Transformation, Organizational Strategy, Human Resources, Employee Engagement, Supply Chain Management, Human Resources Management and Planning, E-Commerce, Customer experience strategy (CX), Supply Chain, Brand Strategy, Analytics, Brand Management, Marketing Strategies, Customer Insights, Performance Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      391 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Good with Words: Speaking and Presenting

      Skills you'll gain: Tactfulness, Public Speaking, Storytelling, Verbal Communication Skills, Persuasive Communication, Non-Verbal Communication, Communication, Cognitive flexibility, Communication Strategies, Presentations, Ingenuity, Interpersonal Communications, Rapport Building, Constructive Feedback, Empathy, Social Skills, Professionalism, Active Listening, Optimism, Creativity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      311 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      Scrum Master

      Skills you'll gain: User Story, Sprint Retrospectives, Sprint Planning, Scrum (Software Development), Backlogs, Agile Methodology, Agile Product Development, Agile Project Management, Team Building, Team Management, Product Roadmaps, Project Closure, Meeting Facilitation, Organizational Change, Team Leadership, Agile Software Development, Project Management, Product Management, Risk Management, Communication

      4.6
      Rating, 4.6 out of 5 stars
      ·
      441 reviews

      Beginner · Specialization · 3 - 6 Months

    • C

      Coursera Instructor Network

      Marketing Analytics: Data Predictions and Dashboards

      Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills, Strategic Decision-Making

      3.9
      Rating, 3.9 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Minnesota

      Introduction to Human Behavioral Genetics

      Skills you'll gain: Mental and Behavioral Health, Social Sciences, Psychology, Psychiatry, Biostatistics, Medical Science and Research, Molecular Biology, Research Methodologies, Biology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      595 reviews

      Mixed · Course · 1 - 3 Months

    • E

      ESSEC Business School

      Les Fondamentaux de la Négociation

      Skills you'll gain: Negotiation, Communication, Conflict Management, Relationship Building, Interpersonal Communications, Value Propositions, Overcoming Objections, Active Listening, Stakeholder Management, Behavioral Economics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      428 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Cost and Economics in Pricing Strategy

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

      4.8
      Rating, 4.8 out of 5 stars
      ·
      673 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      El Músico Moderno

      Skills you'll gain: Music Theory, Music, Musical Composition, Music Performance, Media Production, Post-Production, Creativity, Storytelling, Instrumental Music, Writing, Peer Review, Editing, Automation, File Management, Peripheral Devices

      4.8
      Rating, 4.8 out of 5 stars
      ·
      780 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Crea tu primera campaña con Facebook Ads Manager

      Skills you'll gain: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      43 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    genai in social media marketing
    social media marketing in practice
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…787980…385

    In summary, here are 10 of our most popular social media marketing courses

    • Psicología: Universidad de Palermo
    • International Organizations for Interpreters: University of Geneva
    • UX / UI: Fundamentos para o design de interface: Universidade de São Paulo
    • Omnichannel Retail Strategy: University of Pennsylvania
    • Good with Words: Speaking and Presenting: University of Michigan
    • Scrum Master: SkillUp EdTech
    • Marketing Analytics: Data Predictions and Dashboards: Coursera Instructor Network
    • Introduction to Human Behavioral Genetics: University of Minnesota
    • Les Fondamentaux de la Négociation : ESSEC Business School
    • Cost and Economics in Pricing Strategy: University of Virginia

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok