• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Complete graduate-level learning without committing to a full degree program.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Find the best Marketing Analytics course for your goals

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Data Storytelling

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Interactive Data Visualization, Storyboarding, Storytelling, Data Visualization Software, Infographics, Data Ethics, Data Literacy, Data-Driven Decision-Making, Data Analysis, Drive Engagement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    156 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media and Social Content Strategy

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Social Media Campaigns, Instagram, Content Performance Analysis, Digital Advertising, Facebook, Digital Marketing, Paid media, Content Creation, Content Strategy, Customer Engagement, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    99 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    F

    Fractal Analytics

    Model Context Protocol (MCP) Mastery

    Skills you'll gain: Threat Modeling, LLM Application, Generative AI Agents, Application Security, Software Architecture, Systems Architecture, Security Controls, Security Engineering, Interoperability, Agentic systems, Real Time Data, Artificial Intelligence, Network Protocols, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fractal Analytics

    Behavior Architecture - Understanding Human Behavior

    Skills you'll gain: Case Studies, Decision Making, Human Learning, Applied Behavior Analysis, Behavior Management, Behavioral Economics, Human Development, Psychology, Critical Thinking, Empathy, Emotional Intelligence, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Responsible AI in the Generative AI Era

    Skills you'll gain: Responsible AI, Generative AI, Data Ethics, Artificial Intelligence, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Critical Thinking, Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    112 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Business Analysis & Process Management

    Skills you'll gain: Process Analysis, Business Process, Business Analysis, Workflow Management, Process Management, Process Flow Diagrams, Business Process Modeling, Stakeholder Management, Stakeholder Analysis, Computer Literacy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Advanced Data Techniques for Enterprise AI Systems

    Skills you'll gain: Data Governance, Data Strategy, Data Ethics, Responsible AI, Data Management, Data Architecture, Metadata Management, Data Store, Data Loss Prevention, Data Security, Interoperability, Docker (Software), Data Storage, Data Processing, Semantic Web, Generative AI Agents, Real Time Data, Large Language Modeling, Machine Learning, Agentic systems

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Modern Data Strategy for Enterprise Generative AI

    Skills you'll gain: Responsible AI, Data Governance, Data Strategy, Data Ethics, Data Management, Data Pipelines, Data Architecture, Generative AI, Metadata Management, Data Store, Governance, Data Loss Prevention, Data Security, Interoperability, Data Integrity, Docker (Software), Data Storage, LLM Application, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Python for Data Science

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Visualization, Statistical Analysis, Probability & Statistics, Statistics, Pandas (Python Package), Data Analysis, Jupyter, Data Processing, Data Manipulation, Data Science, Data Transformation, Applied Machine Learning, Data Cleansing, Python Programming

    4.1
    Rating, 4.1 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Data Lineage & Ethical Frameworks for Responsible AI

    Skills you'll gain: Responsible AI, Data Governance, Data Ethics, Data Pipelines, Data Architecture, Data Management, Governance, Data Integrity, Artificial Intelligence, Metadata Management, Automation, Generative AI, Data Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI Essentials: A Comprehensive Introduction

    Skills you'll gain: Responsible AI, Data Ethics, Large Language Modeling, Innovation, Critical Thinking

    4.1
    Rating, 4.1 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    F

    Fractal Analytics

    Generative AI for HR Professionals

    Skills you'll gain: Prompt Engineering, Employee Engagement, Generative AI Agents, Verification And Validation, Human Resource Strategy, AI Personalization, Human Resources, Recruitment, Responsible AI, Talent Acquisition, Data Ethics, Employee Onboarding, Compliance Management, Diversity and Inclusion, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

Marketing Analytics learners also search

customer analytics
business analytics
analytics
data analytics
google analytics
web analytics
social media analytics
digital analytics
1…585960…370

In summary, here are 10 of our most popular marketing analytics courses

  • Data Storytelling: Fractal Analytics
  • Social Media and Social Content Strategy: Digital Marketing Institute
  • Model Context Protocol (MCP) Mastery: Fractal Analytics
  • Behavior Architecture - Understanding Human Behavior : Fractal Analytics
  • Responsible AI in the Generative AI Era: Fractal Analytics
  • Business Analysis & Process Management: Coursera Project Network
  • Advanced Data Techniques for Enterprise AI Systems: Fractal Analytics
  • Modern Data Strategy for Enterprise Generative AI: Fractal Analytics
  • Python for Data Science: Fractal Analytics
  • Data Lineage & Ethical Frameworks for Responsible AI: Fractal Analytics

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok