Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

LearnQuest
Skills you'll gain: Sales Pipelines, Sales Process, Sales Management, Regional Sales, Sales Territory Management, Sales Strategy, Sales Training, Talent Management, Revenue Management, Cross-Functional Team Leadership, Employee Coaching, Customer Relationship Management (CRM) Software, Data-Driven Decision-Making, Target Market, Market Opportunities, Marketing Analytics, Recruitment, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Advanced Analytics, Customer Insights, Data-Driven Decision-Making, Data Analysis, Predictive Modeling, Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Data Presentation, Data Storytelling, Technical Documentation, Data Science, Version Control, Data Analysis, Data Processing, Data Cleansing, Analytical Skills, Analytics, Project Planning, Business Analysis, Data Validation
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Google Cloud Platform, Tensorflow, Artificial Intelligence, AI Workflows, Model Deployment, Big Data, Machine Learning, Prompt Engineering, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: A/B Testing, Sampling (Statistics), Statistical Inference, Estimation, Statistical Analysis, Analytics, Probability & Statistics, Data Analysis, Correlation Analysis, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Analysis, Dashboard, Analytics, Data Cleansing, Data Presentation, Data Visualization Software, Big Data, Data Manipulation, Data Preprocessing, Cloud Storage, Data-Driven Decision-Making, Google Cloud Platform, SQL, Data Storage, Data Warehousing, Data Storage Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Decision Tree Learning, Credit Risk, Random Forest Algorithm, Feature Engineering, Financial Modeling, Logistic Regression, Data Analysis, Statistical Machine Learning, Applied Machine Learning, Scikit Learn (Machine Learning Library), Pandas (Python Package), Machine Learning Methods, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Multimodal Prompts, Embeddings, Metadata Management, Image Analysis, LLM Application, Text Mining, Generative AI, Large Language Modeling, Vector Databases
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Governance, Talent Management, Competitive Analysis, Sales Operations, Sales Management, Sales Strategy, Sales, Market Share, Sales Enablement, Organizational Structure, Workforce Planning, Performance Improvement, Performance Measurement, Operational Excellence, Talent Acquisition, Strategic Marketing, Compensation Strategy, Brand Strategy, Revenue Management, Disaster Recovery
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Multimodal Prompts, Generative AI, OpenAI API, Generative Model Architectures, AI Workflows, Business Process Automation, Tool Calling, AI Enablement, Application Programming Interface (API), AI Personalization, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), File I/O
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Applied Machine Learning, Machine Learning Methods, Large Language Modeling, Artificial Neural Networks, Embeddings, Text Mining
Intermediate · Course · 1 - 4 Weeks