Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

University Certificate · 6 - 12 Months

University of Huddersfield
Skills you'll gain: Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Organizational Leadership, Research Design, Stakeholder Management, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Leadership, Business Strategy, Organizational Strategy
Earn a degree
Degree · 1 - 4 Years

University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Policy Development, Political Sciences
Earn a degree
Degree · 1 - 4 Years
Universidad de los Andes
Skills you'll gain: User Story, Test Automation, Unified Modeling Language, Version Control, Software Testing, Agile Software Development, Test Driven Development (TDD), Git (Version Control System), Continuous Integration, Test Data, Usability, Maintainability, Software Architecture, Web Content Accessibility Guidelines, Software Design, Acceptance Testing, Test Planning, Angular, Sprint Retrospectives, Software Design Patterns
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning, Machine Learning Algorithms
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Warehousing, Data Governance, Data Architecture, Data Infrastructure, Data Management, Cloud Storage, Big Data, Data Processing, Data Storage, Data Storage Technologies, Machine Learning Methods, Data Transformation, SQL, Scalability
Intermediate · Course · 1 - 3 Months
University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Google Gemini, Exploratory Data Analysis, Data Processing, Data Pipelines, Data Manipulation, Big Data, Google Cloud Platform, Data Visualization Software, Generative AI Agents, SQL, Debugging
Beginner · Course · 1 - 4 Weeks
University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Google Gemini, Data Processing, Exploratory Data Analysis, Big Data, Data Transformation, Google Cloud Platform, Interactive Data Visualization, Generative AI, Prompt Engineering, Debugging, SQL
Beginner · Course · 1 - 4 Weeks