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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

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    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Generative AI, Employee Retention, Analysis, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

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    Microsoft

    Manipulate Text Like a Pro with stringr

    Skills you'll gain: Data Manipulation, R Programming, Tidyverse (R Package), Text Mining, Data Wrangling, Data Transformation, Data Cleansing, Performance Tuning, Data Validation

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Creating and Populating a Bigtable Instance

    Skills you'll gain: Dataflow, Data Validation, Google Cloud Platform, Data Import/Export, Data Infrastructure, Database Development, Big Data, Cloud Storage

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Attention Mechanism - Português Brasileiro

    Skills you'll gain: Performance Tuning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Applied Machine Learning, Deep Learning, Natural Language Processing, Text Mining

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Master Sales Techniques: Build, Persuade, and Succeed

    Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    BigQuery para analistas de dados

    Skills you'll gain: Looker (Software), SQL, Dashboard, Big Data, Data Analysis, Business Intelligence, Data Warehousing, Extract, Transform, Load, Data Transformation, Data Visualization Software, Data Pipelines, Data Cleansing, Data Processing, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Créer du contenu de sensibilisation à une cause sur Canva

    Skills you'll gain: Canva (Software), Content Creation, Graphic Design, Graphic and Visual Design, Creative Design, Design, Visual Design, Sustainable Business, Social Justice, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

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    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering, Data Validation

    Mixed · Course · 1 - 4 Weeks

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    H2O.ai

    H2O Gen AI Ecosystem Overview - Level 2

    Skills you'll gain: Generative AI, Application Deployment, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Continuous Deployment, System Monitoring, Real Time Data, Feature Engineering, Continuous Monitoring, Applied Machine Learning, Performance Tuning, Advanced Analytics, Artificial Intelligence, Machine Learning, Data Cleansing

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Work with Gemini Models in BigQuery - Português Brasileiro

    Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Workflow Management, Artificial Intelligence, Python Programming

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Getting Started with Strapi and Content Types

    Skills you'll gain: Content Management Systems, Authentications, Authorization (Computing), Content Management, TypeScript, UI Components, Application Programming Interface (API), Web Analytics and SEO, Node.JS, Web Applications, Role-Based Access Control (RBAC), Web Development Tools, Software Installation, Data Modeling

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Engineering Probability and Statistics Part 2: Northeastern University
  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Manipulate Text Like a Pro with stringr: Microsoft
  • Creating and Populating a Bigtable Instance: Google Cloud
  • Attention Mechanism - Português Brasileiro: Google Cloud
  • Master Sales Techniques: Build, Persuade, and Succeed: EDUCBA
  • BigQuery para analistas de dados: Google Cloud
  • Créer du contenu de sensibilisation à une cause sur Canva: Coursera
  • Excel: Apply & Evaluate Unsupervised Clustering: EDUCBA
  • H2O Gen AI Ecosystem Overview - Level 2: H2O.ai

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