Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Pipelines, Data Warehousing, SQL, Google Cloud Platform, Data Processing, Data Quality, Apache Spark, Generative AI, Applied Machine Learning, Big Data, Serverless Computing, Machine Learning, Data Analysis, Time Series Analysis and Forecasting
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: OAuth, API Gateway, Application Programming Interface (API), Authentications, Secure Coding, Application Security, Authorization (Computing), Debugging, Data Access, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Big Data, Predictive Modeling, Google Cloud Platform, Applied Machine Learning, Data Processing, Forecasting, Data Management, Machine Learning
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Data Management, Data Loss Prevention, Data Security, Google Cloud Platform, Personally Identifiable Information, Big Data, Identity and Access Management
Intermediate · Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, AI Personalization, Information Architecture, Google Cloud Platform, Prompt Engineering
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: HubSpot CRM, Data Visualization, Sales Management, Dashboard, Sales Process, Customer Relationship Management, Data-Driven Decision-Making, Sales, Customer Service, Business Reporting, Key Performance Indicators (KPIs), Customer Engagement, Goal Setting, Data Cleansing
Beginner · Course · 1 - 4 Weeks

Simplilearn
Skills you'll gain: Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, Prompt Engineering, LLM Application, Applied Machine Learning, Data Processing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Cloud Platform, Responsible AI, Artificial Intelligence, Applied Machine Learning, Cloud Solutions, Analytics, Machine Learning, Big Data, Business Intelligence, Data Quality, Image Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Text Mining, Natural Language Processing, Cloud API, Google Cloud Platform, Unstructured Data, Classification And Regression Tree (CART), Application Programming Interface (API), Data Analysis
Intermediate · Project · Less Than 2 Hours

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Quantitative Research, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Social Network Analysis, Data Analysis, Python Programming, Jupyter, Probability Distribution
Advanced · Course · 1 - 4 Weeks