• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Strategy

Marketing Strategy Courses Online

Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Marketing Strategy Course Catalog

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Transportes e Logística

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Operations, Transportation Management, General Shipping and Receiving, Logistics, Insurance, Shipping and Receiving, Export Control, Supply Chain, Commercial Laws, Legal Risk, Risk Management, Contract Negotiation, Negotiation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseño e innovación de modelo de negocios

    Skills you'll gain: Business Modeling, Design Thinking, Business Process, Storytelling, Business Strategies, Strategic Planning, Innovation, Entrepreneurship, Systems Thinking, New Business Development, Shared Media, Oral Expression, Presentations, Business Research, Data Storytelling, Process Analysis, Professional Networking, Competitive Analysis, Value Propositions, Market Opportunities

    4.6
    Rating, 4.6 out of 5 stars
    ·
    73 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Trustworthy AI: Managing Bias, Ethics, and Accountability

    Skills you'll gain: Responsible AI, Data Ethics, Risking, Artificial Intelligence, Machine Learning, AI Product Strategy, Ethical Standards And Conduct, Case Studies, Legal Risk, Law, Regulation, and Compliance, Data-Driven Decision-Making, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Why Business? What is the Role of Business in a Just and Humane Society

    Skills you'll gain: Business Ethics, Market Dynamics, Ethical Standards And Conduct, Business Economics, Economics, Socioeconomics, Market Analysis, Supply And Demand, Business, Corporate Sustainability, Social Justice

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Engajamento, Conversão e o Consumidor

    Skills you'll gain: Marketing Analytics, Sales Strategy, Customer Analysis, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Regression Analysis, Performance Measurement, Market Research, Statistical Analysis, Predictive Modeling, Decision Tree Learning, Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Principles of Management

    Skills you'll gain: Organizational Structure, Leadership and Management, Business Ethics, Business Management, Business Planning, Human Resources Management and Planning, Operations Management, People Management, Organizational Effectiveness, Organizational Strategy, Decision Making, Leadership, Business Strategies, Performance Measurement, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Grande Distribution et RSE : Comprendre et Agir

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Environmental Issue, Sustainable Business, Public Health, Climate Change Mitigation, Sustainability Reporting, Environment and Resource Management, Consumer Behaviour, Waste Minimization, Packaging and Labeling, Pollution Prevention, Nutrition and Diet

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera Project Network

    Create Striking Real Estate Instagram Posts in Canva

    Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Graphics Software, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate

    4.1
    Rating, 4.1 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    GenAI for Cybersecurity Analysts

    Skills you'll gain: Cyber Threat Intelligence, Responsible AI, Cybersecurity, Threat Detection, Security Information and Event Management (SIEM), Incident Response, Generative AI, AI Product Strategy, Data Ethics, Security Testing, Vulnerability Assessments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de las Operaciones con Goldman Sachs 10,000 Women

    Skills you'll gain: Process Mapping, Business Process, Operational Efficiency, Business Process Improvement, Process Optimization, Customer experience improvement, Operational Analysis, Technology Strategies, Competitive Analysis, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, LinkedIn, Applicant Tracking Systems, Recruitment, Events and Conferences, Presentations, Job Analysis, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Erstelle ein digitales Moodboard in Canva

    Skills you'll gain: Canva (Software), Color Theory, Digital Design, Graphic and Visual Design, Graphic Design, Storytelling, Creative Design, Content Creation, Data Sharing, Marketing, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

Marketing Strategy learners also search

Marketing
Digital Marketing
Content Strategy
Beginner Digital Marketing
Social Media Marketing
Digital Marketing Projects
Advanced Digital Marketing
Beginner Social Media Marketing
1…251252253…338

In summary, here are 10 of our most popular marketing strategy courses

  • Transportes e Logística: Fundação Instituto de Administração
  • Diseño e innovación de modelo de negocios: Tecnológico de Monterrey
  • Trustworthy AI: Managing Bias, Ethics, and Accountability: Johns Hopkins University
  • Why Business? What is the Role of Business in a Just and Humane Society: The University of Notre Dame
  • Engajamento, Conversão e o Consumidor: Fundação Instituto de Administração
  • Principles of Management: O.P. Jindal Global University
  • Grande Distribution et RSE : Comprendre et Agir: ESSEC Business School
  • Create Striking Real Estate Instagram Posts in Canva: Coursera Project Network
  • GenAI for Cybersecurity Analysts: Coursera Instructor Network
  • Fundamentos de las Operaciones con Goldman Sachs 10,000 Women: Goldman Sachs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok