• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Marketing Strategy

Marketing Strategy Courses Online

Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn career credentials while taking courses that count towards your Master’s degree.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Earn a university-issued career credential in a flexible, interactive format.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Marketing Strategy Course Catalog

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Herramientas de la Economía Circular

    Skills you'll gain: Sustainable Business, Sustainable Development, Proposal Development, Process Analysis, Environment and Resource Management, Resource Utilization, Corporate Sustainability, Project Design, Waste Minimization, Operational Efficiency, Feasibility Studies, Business Solutions, Environmental Social And Corporate Governance (ESG), Presentations, Cost Benefit Analysis, Strategic Partnership, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    As Competências do Especialista no Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Data Management, Customer Relationship Management, Customer Engagement, Consultative Approaches, Customer Retention, Market Analysis, Customer experience strategy (CX), Organizational Structure, Business Relationship Management, Business Solutions, Business Technologies, Active Listening, Technology Solutions, Communication, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Sales Management, Social Media Marketing, Product Planning, Merchandising, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of London

    Responsive Website Development and Design Capstone

    Skills you'll gain: User Experience Design, User Experience, Wireframing, Persona (User Experience), Application Lifecycle Management, Application Design, Technical Communication, Web Design and Development, Prototyping, UI/UX Research, Web Development, User Research, Mockups, Usability Testing, Application Development, Responsive Web Design, Version Control, Brainstorming, Javascript, MongoDB

    4.6
    Rating, 4.6 out of 5 stars
    ·
    65 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    CRM, Dados e o Futuro Centrado no Cliente

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    N

    New York University

    Climate Change and Human Rights

    Skills you'll gain: Environmental Issue, Environmental Policy, Social Justice, Climate Change Adaptation, Sustainable Development, Case Law, Environmental Laws, Advocacy, Climate Change Mitigation, Legal Proceedings, Lawsuits, Legal Strategy, Litigation and Civil Justice, Trend Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    813 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Perspective-Taking

    Skills you'll gain: Influencing, Strategic Thinking, Negotiation, Communication Strategies, Recognizing Others, Active Listening, Strategic Communication, Game Theory, Verbal Communication Skills, Empathy, Critical Thinking, Decision Making

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 3 Months

  • P

    Packt

    Certified Information Security Manager (CISM)

    Skills you'll gain: Security Management, Vulnerability Assessments, Threat Management, IT Management, Security Strategy, Cyber Governance, Risk Management Framework, Security Controls, Cyber Risk, Security Awareness, Disaster Recovery

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Building a Hiring Plan by Analyzing Past Data in Sheets

    Skills you'll gain: Workforce Planning, Job Analysis, Human Resource Strategy, Human Resources, Workforce Management, Google Sheets, Consolidation, Talent Acquisition, Compensation Analysis, Recruitment, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción a las Finanzas Corporativas

    Skills you'll gain: Finance, Capital Budgeting, Financial Modeling, Financial Analysis, Return On Investment, Financial Management, Corporate Finance, Financial Forecasting, Business Mathematics, Cash Flows, Decision Making, Loans

    4.6
    Rating, 4.6 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera Project Network

    Erstelle digitale Produkte in Visme

    Skills you'll gain: Logo Design, Digital Design, Graphic Design, Design Software, Branding, Digital Publishing, Data Visualization, Marketing, Creative Design, Presentations, Project Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera Instructor Network

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Responsible AI, Legal Strategy, Legal Research, Generative AI, Case Law, Predictive Analytics, Regulation and Legal Compliance, Artificial Intelligence, Legal Writing, Document Management, Ethical Standards And Conduct, Automation, Natural Language Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

Marketing Strategy learners also search

Marketing
Digital Marketing
Content Strategy
Beginner Digital Marketing
Social Media Marketing
Digital Marketing Projects
Advanced Digital Marketing
Beginner Social Media Marketing
1…192193194…336

In summary, here are 10 of our most popular marketing strategy courses

  • Herramientas de la Economía Circular: Universidad de los Andes
  • As Competências do Especialista no Sucesso do Cliente: Fundação Instituto de Administração
  • Mise en route avec Facebook Commerce Manager: Coursera Project Network
  • Responsive Website Development and Design Capstone : University of London
  • CRM, Dados e o Futuro Centrado no Cliente: Fundação Instituto de Administração
  • Climate Change and Human Rights: New York University
  • Perspective-Taking: Arizona State University
  • Certified Information Security Manager (CISM): Packt
  • Building a Hiring Plan by Analyzing Past Data in Sheets: Coursera Project Network
  • Introducción a las Finanzas Corporativas: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok