• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Pricing Strategy

    Pricing Strategy Courses Online

    Master pricing strategy for optimizing revenue. Learn to analyze market conditions, cost structures, and consumer behavior to set effective prices.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Pricing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      U

      University of Virginia Darden School Foundation

      Building Generative AI Capabilities

      Skills you'll gain: Design Thinking, Marketing Strategy and Techniques, Business Marketing, Customer Relationship Management, Customer experience improvement, MarTech, Business Strategy, Change Management, Competitive Intelligence, Information Privacy, Digital Transformation, Artificial Intelligence, Business Ethics

      4.2
      Rating, 4.2 out of 5 stars
      ·
      24 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Best Practices for Marketing with Facebook Messenger

      Skills you'll gain: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media Campaigns, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Communication Strategies, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      E

      ESADE Business and Law School

      Empresa familiar: gestión, dirección y sucesión

      Skills you'll gain: Succession Planning, Organizational Structure, Business Modeling, Governance, Business Management, Systems Thinking, Organizational Development, Business Risk Management, Family Therapy, Leadership, Relationship Management, Technology Strategies, Business, Risk Management Framework, Communication, Business Leadership, Business Strategy, Innovation, Business Transformation, Timelines

      4.6
      Rating, 4.6 out of 5 stars
      ·
      172 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Perspective-Taking

      Skills you'll gain: Influencing, Strategic Thinking, Negotiation, Communication Strategies, Active Listening, Strategic Communication, Game Theory, Empathy, Critical Thinking, Decision Making, Motivational Skills, Problem Solving, Cognitive flexibility

      4.4
      Rating, 4.4 out of 5 stars
      ·
      11 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Judgmental Business Forecasting in Excel

      Skills you'll gain: Forecasting, Time Series Analysis and Forecasting, Business Metrics, Strategic Thinking, Business Economics, Key Performance Indicators (KPIs), Exploratory Data Analysis, Microsoft Excel, Decision Making, Statistical Methods, Regression Analysis, Data Analysis, Probability & Statistics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      61 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Supply Chain Software Tools

      Skills you'll gain: Supply Chain Systems, Supply Chain Management, Data Management, Data Lakes, Supply Chain Planning, Data Analysis Software, Real Time Data, Business Technologies, Data Storage Technologies, Inventory Management System, Forecasting, Analytics, Demand Planning, Data Analysis, Advanced Analytics, Predictive Analytics, Data-Driven Decision-Making, Enterprise Resource Planning, AI Personalization, Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      60 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      Insper

      Capitalismo Consciente

      Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Organizational Leadership, Business Leadership, Business Ethics, Strategic Leadership, Business Priorities, Stakeholder Engagement, Business Transformation, Social Justice, Ethical Standards And Conduct, Organizational Change, Employee Engagement, Culture

      4.5
      Rating, 4.5 out of 5 stars
      ·
      327 reviews

      Mixed · Course · 1 - 3 Months

    • A

      Alfaisal University | KLD

      فن التفاوض | The Art of Negotiation

      Skills you'll gain: Negotiation, Communication, Planning, Relationship Building, Interpersonal Communications, Influencing, Persuasive Communication, Active Listening

      4.7
      Rating, 4.7 out of 5 stars
      ·
      84 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Edureka

      Gen AI in Cybersecurity

      Skills you'll gain: Cybersecurity, Secure Coding, Cyber Security Strategy, Threat Detection, Network Security, Cyber Threat Intelligence, Application Security, IT Security Architecture, Generative AI, Incident Response, Artificial Intelligence, Machine Learning, Data Analysis

      3.8
      Rating, 3.8 out of 5 stars
      ·
      40 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      Gestão de Marca & Crise de Imagem

      Skills you'll gain: Crisis Management, Decision Making, Brand Management, Branding, Marketing Communications, Corporate Communications, Brand Strategy, Public Relations, Risk Management, Communication, Communication Strategies, Management Information Systems, Auditing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      89 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Implicaciones estratégicas de la marca

      Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      58 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      A Start Guide: Product Marketing Using G Suite

      Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      41 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Pricing Strategy learners also search

    Strategy
    Brand Strategy
    Competitive Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    1…137138139…244

    In summary, here are 10 of our most popular pricing strategy courses

    • Building Generative AI Capabilities: University of Virginia Darden School Foundation
    • Best Practices for Marketing with Facebook Messenger: Coursera Project Network
    • Empresa familiar: gestión, dirección y sucesión: ESADE Business and Law School
    • Perspective-Taking: Arizona State University
    • Judgmental Business Forecasting in Excel: Macquarie University
    • Supply Chain Software Tools: Unilever
    • Capitalismo Consciente: Insper
    • فن التفاوض | The Art of Negotiation: Alfaisal University | KLD
    • Gen AI in Cybersecurity: Edureka
    • Gestão de Marca & Crise de Imagem: Fundação Instituto de Administração

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok