• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: Preview
      Preview
      F

      Fractal Analytics

      GenAI for Everyone

      Skills you'll gain: Generative AI, ChatGPT, Responsible AI, Artificial Intelligence, AI Personalization, Operational Efficiency, Human Centered Design, Ethical Standards And Conduct, Application Development, Natural Language Processing, Strategic Thinking, Problem Solving, Critical Thinking

      4.4
      Rating, 4.4 out of 5 stars
      ·
      443 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Gestión de Proyectos

      Skills you'll gain: Agile Project Management, Project Management Life Cycle, Negotiation, Team Management, Project Risk Management, Agile Methodology, Resource Allocation, Emotional Intelligence, Project Planning, Leadership, Resource Management, Risk Analysis, Project Management Institute (PMI) Methodology, Project Management, Leadership and Management, Project Schedules, Project Scoping, Coordination, Project Controls, Sprint Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Interview Research and Preparation

      Skills you'll gain: Presentations, Oral Expression, Professional Development, Interviewing Skills, English Language, Verbal Communication Skills, Adaptability, Communication, Self-Awareness, Personal Development, Language Learning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      268 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Certified Project Manager

      Skills you'll gain: Stakeholder Engagement, Project Management Life Cycle, Resource Management, Risk Management, Earned Value Management, Stakeholder Management, Project Risk Management, Stakeholder Analysis, Project Schedules, Resource Planning, Project Management Institute (PMI) Methodology, Stakeholder Communications, Project Management, Negotiation, Project Planning, Resource Allocation, Leadership and Management, Risk Mitigation, Active Listening, Cost Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      810 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      É

      École Nationale des Ponts et Chaussées

      Electric Vehicles and Mobility

      Skills you'll gain: Socioeconomics, Sustainable Development, Market Dynamics, Civil Engineering, Economic Development, Market Analysis, Sustainable Technologies, Public Policies, Environmental Engineering, Environmental Policy, Electric Power Systems, Environmental Science, Economics, Cost Benefit Analysis, Climate Change Mitigation, Consumer Behaviour

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.3K reviews

      Beginner · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Diseñando una estrategia de negocios en América Latina

      Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

      4.7
      Rating, 4.7 out of 5 stars
      ·
      120 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Execution and Evaluation

      Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Driving engagement, Plan Execution, Earned Media, Content Creation, Content Strategy, Owned Media, Paid media, Goal Setting

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      Technion - Israel Institute of Technology

      New Product Development - develop your own new product

      Skills you'll gain: New Product Development, Budget Management, Risk Management, Resource Management, Project Management, Product Management, Project Planning, Agile Product Development, Scheduling, Innovation, Business Strategy, Technology Strategies, Simulation and Simulation Software

      4.4
      Rating, 4.4 out of 5 stars
      ·
      138 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      Simplilearn

      Blogging Course

      Skills you'll gain: Blogs, Performance Analysis, Social Media Marketing, Content Creation, WordPress, Promotional Strategies, Content Marketing, Content Management Systems, Email Marketing, Workflow Management, Content Management, Calendar Management, Drive Engagement

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Edureka

      Fundamentals of Data Governance

      Skills you'll gain: Data Governance, Governance, Data Management, Compliance Management, Data Architecture, General Data Protection Regulation (GDPR), Data Strategy, Regulatory Compliance, Data Security, Cloud Security, Metadata Management, Information Management, Regulatory Requirements, Data Integrity, Data Quality, Data Access, Cloud Computing, Risk Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      49 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      First Steps in Visme

      Skills you'll gain: Collaborative Software, Project Design, Graphic Design, Presentations, Data Visualization, Data Sharing, User Accounts, Social Media Content, Marketing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      SAP

      SAP Business Analyst

      Skills you'll gain: User Story, Business Process Modeling, Risk Analysis, Performance Measurement, Stakeholder Management, Process Analysis, Business Analysis, Risk Management, Requirements Elicitation, Process Design, Requirements Management, Business Process, Process Mapping, Stakeholder Engagement, Process Improvement, Business Systems Analysis, Business Risk Management, Gap Analysis, Enterprise Risk Management (ERM), Business Requirements

      4.4
      Rating, 4.4 out of 5 stars
      ·
      87 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…136137138…333

    In summary, here are 10 of our most popular marketing strategy courses

    • GenAI for Everyone: Fractal Analytics
    • Gestión de Proyectos: Tecnológico de Monterrey
    • Interview Research and Preparation: University of Maryland, College Park
    • Certified Project Manager: SkillUp
    • Electric Vehicles and Mobility: École Nationale des Ponts et Chaussées
    • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
    • Execution and Evaluation: University of Colorado Boulder
    • New Product Development - develop your own new product: Technion - Israel Institute of Technology
    • Blogging Course: Simplilearn
    • Fundamentals of Data Governance: Edureka

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok