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    • Consumer Behavior

    Consumer Behavior Courses Online

    Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

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    Explore the Consumer Behavior Course Catalog

    • Status: Preview
      Preview
      C

      Coursera Project Network

      Machine Learning in Retail

      Skills you'll gain: Customer Analysis, Unsupervised Learning, Customer Insights, Marketing Analytics, Applied Machine Learning, Data Analysis, Web Analytics, Scikit Learn (Machine Learning Library), Retail Store Operations, Machine Learning, Histogram, Decision Tree Learning, Pandas (Python Package), Jupyter, Matplotlib

      4.9
      Rating, 4.9 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Design Thinking: Discovery Tools

      Skills you'll gain: Design Thinking, Human Centered Design, Stakeholder Management, Persona Development, Process Mapping, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Customer Insights, Business Workflow Analysis, Strategic Thinking, Consumer Behaviour, Innovation, Interviewing Skills

      4.8
      Rating, 4.8 out of 5 stars
      ·
      35 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      R

      Rice University

      Key Concepts in Organizational DE&I

      Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Intercultural Competence, Cultural Diversity, Organizational Change, Human Resource Policies, Business Ethics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      70 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      S

      S.P. Jain Institute of Management and Research

      Strategic Brand Management

      Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Customer Centric Innovation

      Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Market Opportunities

      4.6
      Rating, 4.6 out of 5 stars
      ·
      55 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to Digital Marketing

      Skills you'll gain: Digital Marketing, Digital Media Strategy, Digital Advertising, Online Advertising, Marketing Effectiveness, Customer Analysis, Web Analytics, Business Metrics, Data-Driven Decision-Making, Content Marketing, Persona Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      19 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Generative AI: Impact on Business and Society

      Skills you'll gain: Consumer Behaviour, Business Risk Management, Business Operations, Generative AI, Business Ethics, Social Studies, Customer experience improvement, Global Marketing, Data Ethics, Environmental Issue, Public Safety and National Security, Governance, Leadership and Management

      4.9
      Rating, 4.9 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Cape Town

      Financial Regulation in Emerging Markets and the Rise of Fintech Companies

      Skills you'll gain: Financial Regulations, FinTech, Financial Regulation, Blockchain, Banking, Financial Services, Consumer Lending, Financial Market, Emerging Technologies, Loans, Regulatory Compliance, Payment Systems, International Finance, Payment Processing, Risk Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      167 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Protecting Business Innovations via Trademark

      Skills you'll gain: Intellectual Property, Brand Management, Innovation, Global Marketing, Commercial Laws, Legal Strategy, Case Law, Business Strategy, Lawsuits, E-Commerce, Legal Proceedings, Registration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      224 reviews

      Beginner · Course · 1 - 4 Weeks

    • A

      Amazon Web Services

      Skills for Working as an AWS Cloud Consultant

      Skills you'll gain: Professional Networking, Leadership Development, Relationship Building, Consulting, Amazon Web Services, Business Relationship Management, Project Management, Brand Management, Brand Awareness, Analysis, Active Listening, Interviewing Skills

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      S

      Sciences Po

      Be entrepreneurial in Cultural Industries in the digital age

      Skills you'll gain: Entrepreneurship, Promotional Strategies, Business Modeling, Content Creation, Business Leadership, Entrepreneurial Finance, Innovation, Digital Transformation, Digital Media Strategy, Market Opportunities, Intellectual Property, Consumer Behaviour

      4.1
      Rating, 4.1 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Brand Management, Prompt Engineering, Marketing, Marketing Automation, AI Personalization, Data Analysis, Data-Driven Decision-Making, Competitive Analysis

      4.5
      Rating, 4.5 out of 5 stars
      ·
      38 reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular consumer behavior courses

    • Machine Learning in Retail: Coursera Project Network
    • Design Thinking: Discovery Tools: University of Virginia
    • Key Concepts in Organizational DE&I: Rice University
    • Strategic Brand Management: S.P. Jain Institute of Management and Research
    • Customer Centric Innovation: University of Illinois Urbana-Champaign
    • Introduction to Digital Marketing: IBM
    • Generative AI: Impact on Business and Society: University of Michigan
    • Financial Regulation in Emerging Markets and the Rise of Fintech Companies: University of Cape Town
    • Protecting Business Innovations via Trademark: The Hong Kong University of Science and Technology
    • Skills for Working as an AWS Cloud Consultant: Amazon Web Services

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