Public Relations

Public Relations (PR) is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. Coursera's PR catalogue teaches you the principles and practices at the core of effective PR. You'll learn everything from crafting compelling messages, managing media relations, crisis communication strategies, to building corporate image and reputation. Through these lessons, you'll understand how to navigate the digital landscape, understand audience needs, and design public relations strategies that enhance the visibility and credibility of organizations in various industries.
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Find the best Public Relations course for your goals

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    IESE Business School

    Skills you'll gain: Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Verbal Communication Skills, Public Relations, Digital Marketing, Press Releases, Communication, Marketing Communications, Presentations, Non-Verbal Communication, Journalism, Content Creation, Crisis Management

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    Institut Mines-Télécom

    Skills you'll gain: Oral Expression, Concision, Verbal Communication Skills, Public Speaking, Media and Communications, Interviewing Skills, Public Relations, Communication, Research, Persuasive Communication, Communication Strategies, Interpersonal Communications, Rapport Building, General Networking

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    Fundação Instituto de Administração

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

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    Fundação Instituto de Administração

    Skills you'll gain: Crisis Management, Decision Making, Brand Management, Branding, Marketing Communications, Corporate Communications, Brand Strategy, Public Relations, Communication, Communication Strategies, Management Information Systems, Auditing

  • The State University of New York

    Skills you'll gain: Marketing Communications, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, Brand Management, Marketing, LinkedIn, Self-Awareness, Peer Review, Professional Networking, Public Relations, Constructive Feedback

  • Status: Free Trial

    Skills you'll gain: Crisis Management, Business Ethics, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Stakeholder Communications, Business Communication, Communication, Diversity and Inclusion, Risk Management, Leadership and Management, Social Media Strategy, Business Strategy, Marketing