• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Brand Management Course Catalog

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The fundamentals of hotel distribution

      Skills you'll gain: Hospitality Management, Hospitality, Marketing Channel, Business Modeling, Revenue Management, Direct Marketing, Booking (Sales), E-Commerce, Online Advertising, Web Analytics, Competitive Analysis, Marketing Strategies, Web Design and Development, Search Engine Marketing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      H

      HEC Paris

      Entrepreneurship Strategy: From Ideation to Exit

      Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Building Web Applications in PHP

      Skills you'll gain: PHP (Scripting Language), Hypertext Markup Language (HTML), MySQL, Web Applications, Web Development, Secure Coding, Cascading Style Sheets (CSS), Development Environment, Back-End Web Development, Database Development, Web Servers, Debugging, Data Validation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.3K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Cryptocurrency and Blockchain: An Introduction to Digital Currencies

      Skills you'll gain: Blockchain, Cryptography, Digital Assets, Investments, Portfolio Management, FinTech, Financial Analysis, Financial Market, Emerging Technologies, Transaction Processing, Distributed Computing, Risk Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      MedCerts

      Professionalism in Allied Health

      Skills you'll gain: Healthcare Ethics, Conflict Management, Patient Communication, Cultural Responsiveness, Patient-centered Care, Professionalism, Professional Development, Verbal Communication Skills, Time Management, Emotional Intelligence, Teamwork, Interpersonal Communications, Communication, Empathy, Ethical Standards And Conduct, Stress Management, Relationship Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      868 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Portfolio Optimization using Markowitz Model

      Skills you'll gain: Portfolio Management, Finance, Financial Modeling, Correlation Analysis, Investment Management, Risk Modeling, Equities

      4.4
      Rating, 4.4 out of 5 stars
      ·
      322 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      The Art of Negotiation

      Skills you'll gain: Negotiation, Emotional Intelligence, Relationship Building, Conflict Management, Communication, Interpersonal Communications, Leadership, Empowerment, Influencing, General Sales Practices, Assertiveness, Planning, Adaptability

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      The Raspberry Pi Platform and Python Programming for the Raspberry Pi

      Skills you'll gain: Linux, Operating System Administration, Operating Systems, Integrated Development Environments, File Systems, Internet Of Things, Development Environment, Embedded Systems, Python Programming, OS Process Management, Computer Hardware, UI Components, Computer Programming

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.8K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      Music Business Foundations

      Skills you'll gain: Music History, Intellectual Property, Music, Business Management, Business, Team Building, Entrepreneurship, Law, Regulation, and Compliance, Digital Transformation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      2.7K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      EC-Council

      Cybersecurity Attack and Defense Fundamentals

      Skills you'll gain: Penetration Testing, Network Security, Threat Modeling, Mobile Security, Cloud Security, Public Key Infrastructure, Vulnerability Assessments, Cryptography, Security Controls, Threat Detection, Cybersecurity, Authorization (Computing), Security Awareness, Cloud Computing, Encryption, Malware Protection, Intrusion Detection and Prevention, Identity and Access Management, Cyber Attacks, Data Integrity

      4.6
      Rating, 4.6 out of 5 stars
      ·
      746 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Healthcare Marketplace

      Skills you'll gain: Competitive Analysis, Medical Devices, Payment Systems, Intellectual Property, Health Systems, Healthcare Industry Knowledge, Commercialization, Leadership Development, Health Care Administration, Managed Care, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Hospital Experience, Pharmaceuticals, Organizational Structure, Market Opportunities, Medical Equipment, Health Care

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      D

      Duke University

      Electric Industry Operations and Markets

      Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Basic Electrical Systems, Market Dynamics, Operating Cost, Plant Operations and Management, Operational Efficiency, Environmental Regulations, Regulatory Compliance, Regulatory Requirements, Dispatching

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…130131132…804

    In summary, here are 10 of our most popular brand management courses

    • The fundamentals of hotel distribution: ESSEC Business School
    • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris
    • Building Web Applications in PHP: University of Michigan
    • Cryptocurrency and Blockchain: An Introduction to Digital Currencies: University of Pennsylvania
    • Professionalism in Allied Health: MedCerts
    • Portfolio Optimization using Markowitz Model: Coursera Project Network
    • The Art of Negotiation: University of California, Irvine
    • The Raspberry Pi Platform and Python Programming for the Raspberry Pi: University of California, Irvine
    • Music Business Foundations: Berklee
    • Cybersecurity Attack and Defense Fundamentals: EC-Council

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok