The language used throughout the course, in both instruction and assessments.

Skills you'll gain: Target Audience, Paid media, Facebook, Pay Per Click Advertising, Online Advertising, Advertising Campaigns, Digital Advertising, Advertising, Marketing, Payment Processing, Social Media
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Budgets, Advertising Campaigns, Campaign Management, Search Engine Marketing, Online Advertising, Social Media Campaigns, Facebook, Paid media, Digital Advertising, Budget Management, Advertising, Account Management, Target Audience, User Accounts, Organizational Skills
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Online Advertising, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing Effectiveness, Advertising Campaigns, Strategic Marketing, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review, Target Audience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Advertising Campaigns, Digital Advertising, Content Performance Analysis, Customer Insights, Social Media Campaigns, Campaign Management, Advertising, Performance Reporting, Report Writing, Performance Analysis, Marketing Analytics, Digital Marketing, Marketing Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Strategy, Social Media, Social Media Marketing, Social Media Content, Graphic Design, Data Visualization, Content Creation, Advertising Campaigns
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Customer Insights, Marketing Analytics, Social Media Marketing, Marketing Budgets
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Campaign Management, Social Media Campaigns, Email Marketing, Advertising Campaigns, Marketing Materials, Content Marketing, Marketing, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Campaigns, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Graphic Design, Design and Product
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Online Advertising, Advertising, Digital Advertising, Paid media, Social Media Campaigns, Marketing, Campaign Management, Social Media Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Content Creation, Facebook, Content Strategy, Data Import/Export, Social Media, Social Media Marketing, Business Metrics
Beginner · Guided Project · Less Than 2 Hours