Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Change Management, Organizational Change, Google Workspace, Training and Development, Culture Transformation, Process Management, Customer Success Management, Organizational Effectiveness, Internal Communications, Needs Assessment, Communication Strategies, Stakeholder Engagement
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, MLOps (Machine Learning Operations), Machine Learning, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, AI Personalization, Prompt Engineering Tools, Web Content, Web Analytics and SEO, Google Cloud Platform, Information Architecture, User Interface and User Experience (UI/UX) Design, User Experience, Web Development
Beginner · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Descriptive Analytics, Business Analytics, Database Design, NoSQL, Data Ethics, Digital Transformation, Relational Databases, Data Mining, Predictive Analytics, Data Analysis, R Programming, Big Data, Business Intelligence, Databases, Data-Driven Decision-Making, SQL, Organizational Structure, Business Strategy, Organizational Strategy, Value Propositions
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Supervised Learning, Data-Driven Decision-Making
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Data Lakes, Data Warehousing, Data Pipelines, Data Infrastructure, Data Architecture, Cloud Storage, Google Cloud Platform, Big Data, Data Processing, Cloud Development, SQL
Intermediate · Course · 1 - 3 Months
Universidad de Palermo
Skills you'll gain: Data Storytelling, Strategic Marketing, Business Modeling, Key Performance Indicators (KPIs), Selling Techniques, Business Analytics, Human Capital, Business Planning, Portfolio Management, Management Accounting, Digital Transformation, Equities, Influencing, Agile Product Development, Marketing Planning, Corporate Sustainability, Entrepreneurial Finance, Business Process Management, Digital Advertising, Teamwork
Earn a degree
Degree · 1 - 4 Years

Google Cloud
Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, Prompt Engineering, Large Language Modeling, Google Cloud Platform, Content Management, User Experience Design
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Big Data, Customer Relationship Management, SQL, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Migration, Google Cloud Platform, Cloud Storage, Extract, Transform, Load, Data Pipelines, Data Processing, Big Data, Data Warehousing, Data Integration, Data Storage, SQL, Data Transformation, Automation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Interactive Design, Canva (Software), Digital Design, User Experience, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Data Analysis, Applied Machine Learning, Google Cloud Platform, Machine Learning, SQL
Beginner · Course · 1 - 4 Weeks