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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Proyecto capstone estrategia de marketing

    Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing, Marketing Management, Marketing Strategy and Techniques, Market Analysis, Hospitality Management, Product Marketing, Marketing Communications, Case Studies, Plan Execution, Consumer Behaviour, Target Market, Hotels and Accommodations

    5
    Rating, 5 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Social Impact Strategy: Tools for Entrepreneurs and Innovators

    Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Human Centered Design, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Project Performance, Strategic Thinking, Organizational Structure, Needs Assessment, Growth Strategies, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Machine Learning Aplicado ao Marketing

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Marketing Automation, Marketing Strategies, Customer experience strategy (CX), Digital Transformation, Marketing Analytics, Ggplot2, Marketing, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Analysis, Innovation, Business Analytics, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    59 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Impulsando la transformación del marketing digital

    Skills you'll gain: Brand Management, Digital Media Strategy, Digital Marketing, Marketing Communications, Digital Advertising, Digital Transformation, Marketing Analytics, Social Media Marketing, Marketing Strategies, Business Marketing, Marketing Automation, Consumer Behaviour, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Capitals Coalition

    Transforming Business: Valuing social and human capital

    Skills you'll gain: Stakeholder Engagement, Human Capital, Stakeholder Management, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Social Impact, Business Valuation, Stakeholder Communications, Sustainability Reporting, Business Transformation, Risk Management, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Impactful Marketing Videos using Canva

    Skills you'll gain: Canva (Software), Animations, Video Editing, Marketing Materials, Video Production, Storytelling, Marketing Design, Content Marketing, Timelines, Presentations, Marketing, Multimedia, Graphic Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Planificación y estrategia de marketing digital

    Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Marketing Communications, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Marketing Analytics, Marketing Strategies, Social Media Marketing, Lead Generation, Customer Acquisition Management, Email Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    248 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Email Marketing: Automate, Convert & Scale Revenue

    Skills you'll gain: Email Marketing, Lead Generation, Marketing Automation, A/B Testing, Campaign Management, Marketing Strategies, Performance Analysis, Content Creation, Customer Engagement, Driving engagement, Target Audience, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Advertising, Marketing, Marketing Channel, Product Management, Product Lifecycle Management, Marketing Communications, Marketing Effectiveness, Marketing Strategies, Value Propositions, Brand Management, Market Analysis, Promotional Strategies, Consumer Behaviour, Price Negotiation, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Digital and Marketing Asset Management Essentials

    Skills you'll gain: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Social Determinants of Health: Health Care Systems

    Skills you'll gain: Health Equity, Health Disparities, Health Systems, Public Health, Social Determinants Of Health, Healthcare Ethics, Health Policy, Data Analysis, Substance Abuse, Data Ethics, Correlation Analysis, Heat Maps, Community Mental Health Services, Data Visualization, Health Informatics, Trauma Care, Mental Health

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Proyecto capstone estrategia de marketing: IE Business School
  • Social Impact Strategy: Tools for Entrepreneurs and Innovators: University of Pennsylvania
  • Machine Learning Aplicado ao Marketing: Fundação Instituto de Administração
  • Impulsando la transformación del marketing digital: Tecnológico de Monterrey
  • Transforming Business: Valuing social and human capital : Capitals Coalition
  • Create Impactful Marketing Videos using Canva: Coursera
  • Planificación y estrategia de marketing digital: Tecnológico de Monterrey
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • Email Marketing: Automate, Convert & Scale Revenue: LearnKartS
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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