• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Introduction to UX/UI Design

      Skills you'll gain: Adobe XD, Design Thinking, User Research, InVision (Design Software), Wireframing, Augmented and Virtual Reality (AR/VR), Emerging Technologies, Prototyping, Software Development Life Cycle

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Instructor Network

      Adobe InDesign: Collaborative Design & Workflow Mastery

      Skills you'll gain: Collaboration, Collaborative Software, Adobe InDesign, Version Control, Style Guides, User Feedback, Adobe Creative Cloud, Peer Review, Document Management, File Management, Branding

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      U

      University of Illinois Urbana-Champaign

      Healthcare Innovation: Need/Opportunity Identification

      Skills you'll gain: Innovation, Health Policy, Strategic Decision-Making, New Product Development, User Research, Stakeholder Communications, Organizational Strategy, Health Technology, Problem Solving, Planning, Return On Investment

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      C

      Coursera Instructor Network

      GenAI for Account Managers: Personalizing Client Engagement

      Skills you'll gain: Account Management, Client Services, AI Personalization, Customer Engagement, Generative AI Agents, Customer Communications Management, Personalized Service, Customer Insights, Prompt Engineering, Communication, ChatGPT, Scalability, HubSpot CRM, Predictive Modeling, Business Process Automation, Business Ethics, Analytics, Workflow Management, Automation

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      E

      Emory University

      Mastering Business Essentials: Operations

      Skills you'll gain: Supply Chain, Supply Chain Management, Six Sigma Methodology, Lean Manufacturing, Process Improvement, Business Process Management, Lean Methodologies, Prioritization, Cost Reduction

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Starweaver

      Essentials of Hospitality Management

      Skills you'll gain: Revenue Management, Capital Expenditure, Financial Statement Analysis, Advanced Analytics, Hospitality Management, Cost Control, Budget Management, Hospitality, Budgeting, Financial Analysis, Performance Measurement, Financial Forecasting, Variance Analysis, Forecasting, Operating Budget, Financial Management, Innovation, Hotels and Accommodations, Customer experience strategy (CX), Financial Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      68 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Accelerate: Professional Development with an Advanced Degree

      Skills you'll gain: Goal Setting, Project Management, Storytelling, Intercultural Competence, Communication Strategies, Professional Development, Communication, Verbal Communication Skills, Persuasive Communication, Professional Networking, Cultural Diversity, Strategic Planning, Collaboration, Public Speaking, Planning, Empathy, Self-Awareness, Personal Development, Leadership, Time Management

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      P

      Packt

      Financial & Technical Skills for Business Success

      Skills you'll gain: Spreadsheet Software, Financial Statement Analysis, Excel Formulas, Microsoft Excel, Financial Analysis, Accounting, Balance Sheet, Profit and Loss (P&L) Management, Cash Flows, Registration, Web Servers

      Beginner · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      L

      LearnKartS

      Master Problem Solving and Critical Thinking

      Skills you'll gain: Critical Thinking, Creative Thinking, Brainstorming, Problem Solving, Growth Mindedness, Root Cause Analysis, Continuous Improvement Process, Process Improvement, Cognitive flexibility, Strategic Thinking, Decision Making, Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      SkillUp EdTech

      IT Systems Design and Analysis 

      Skills you'll gain: Systems Design, Business Process Modeling, Systems Analysis, Data Modeling, Digital Transformation, Business Process, Risk Management, Workflow Management, Systems Architecture, Solution Architecture, Business Analysis, Solution Design, Enterprise Resource Planning, Information Technology, Process Flow Diagrams, Prototyping, Computer Science, Agile Methodology, Product Lifecycle Management, Business Communication

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      Sourcing and Screening Applicants

      Skills you'll gain: Talent Pipelining, Full Cycle Recruitment, Talent Sourcing, Recruitment, Talent Acquisition, Applicant Tracking Systems, Strategic Sourcing, Professional Networking, Interviewing Skills, Presentations, Job Analysis, Market Research

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Colorado Boulder

      Master of Engineering in Engineering Management

      Skills you'll gain: Object Oriented Design, User Story, Systems Engineering, Real-Time Operating Systems, New Product Development, Field-Programmable Gate Array (FPGA), Delegation Skills, Unsupervised Learning, Failure Analysis, Sampling (Statistics), Supplier Management, Sustainability Reporting, Accountability, Data Ethics, Data Mining, Statistical Modeling, Generative AI, Process Capability, Diversity Equity and Inclusion Initiatives, Engineering Management

      Earn a degree

      Degree · 1 - 4 Years

    Marketing Strategy learners also search

    Marketing
    Digital Marketing
    Content Strategy
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    1…373839…303

    In summary, here are 10 of our most popular marketing strategy courses

    • Introduction to UX/UI Design: IBM
    • Adobe InDesign: Collaborative Design & Workflow Mastery: Coursera Instructor Network
    • Healthcare Innovation: Need/Opportunity Identification: University of Illinois Urbana-Champaign
    • GenAI for Account Managers: Personalizing Client Engagement: Coursera Instructor Network
    • Mastering Business Essentials: Operations: Emory University
    • Essentials of Hospitality Management: Starweaver
    • Accelerate: Professional Development with an Advanced Degree: University of Minnesota
    • Financial & Technical Skills for Business Success: Packt
    • Master Problem Solving and Critical Thinking: LearnKartS
    • IT Systems Design and Analysis : SkillUp EdTech

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok