• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • U

      University of Illinois at Urbana-Champaign

      Mergers & Acquisitions Graduate Certificate

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Marketing Analytics, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • P

      Pontificia Universidad Católica de Chile

      Diplomado en Analítica de los Negocios

      Skills you'll gain: Descriptive Analytics, Data Mining, Dimensionality Reduction, Data Visualization Software, Data-Driven Decision-Making, Analytics, Statistical Visualization, Scientific Visualization, Business Analytics, Statistical Reporting, Ggplot2, Matplotlib, R Programming, Statistical Inference, Unsupervised Learning, Statistical Modeling, Predictive Analytics, Statistical Methods, Regression Analysis, Predictive Modeling

      Credit offered

      Mastertrack · 6 - 12 Months

    • U

      Universidad de los Andes

      Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

      Skills you'll gain: Data Presentation, Data Storytelling, Interactive Data Visualization, Data Visualization, Network Analysis, Financial Data, Matplotlib, Portfolio Management, Marketing Analytics, Predictive Modeling, Pandas (Python Package), Dashboard, Sales Territory Management, Financial Analysis, Product Marketing, Applied Machine Learning, Operations Research, Decision Tree Learning, Applied Mathematics, Sociology

      Credit offered

      Mastertrack · 6 - 12 Months

    • Status: New
      New
      G

      Google Cloud

      Usar o BigQuery ML para inferência

      Skills you'll gain: Analytics, Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Google Cloud Platform, Machine Learning Methods, SQL

      Beginner · Course · 1 - 4 Weeks

    • U

      University of North Texas

      Bachelor of Science in General Business

      Skills you'll gain: Operations Management, Mediation, Overcoming Objections, New Product Development, Compensation and Benefits, Event Management, Organizational Change, Grammar, Sampling (Statistics), Data Mining, Design Thinking, Business Mathematics, Global Marketing, Organizational Leadership, Digital Media Strategy, Political Sciences, Cultural Diversity, Social Justice, Music History, Sociology

      Earn a degree

      Degree · 1 - 4 Years

    • P

      Pontificia Universidad Católica de Chile

      Diplomado en Decisiones Estratégicas y Analítica de Datos

      Skills you'll gain: Descriptive Analytics, Database Design, Data Mining, NoSQL, SQL, Query Languages, Data-Driven Decision-Making, Relational Databases, Analytics, Business Analytics, Statistical Reporting, Ggplot2, R Programming, Unsupervised Learning, Predictive Analytics, Digital Transformation, Business Strategy, Plan Execution, Organizational Structure, Competitive Analysis

      Credit offered

      Mastertrack · 6 - 12 Months

    • P

      Pontificia Universidad Católica de Chile

      Certificado en Introducción a la Ciencia de Datos

      Skills you'll gain: Data Cleansing, Dimensionality Reduction, Data Visualization Software, Statistical Visualization, Scientific Visualization, Statistical Machine Learning, Data Manipulation, Exploratory Data Analysis, Matplotlib, Data Wrangling, Machine Learning, Machine Learning Algorithms, Data Science, Supervised Learning, Business Analytics, Visualization (Computer Graphics), Predictive Analytics, Data-Driven Decision-Making, Descriptive Analytics, Unsupervised Learning

      Credit offered

      Mastertrack · 6 - 12 Months

    • H

      HEC Paris

      Innovation Management and Entrepreneurship University Certificate

      Skills you'll gain: New Product Development, Business Strategy, Product Development, Social Media Strategy, Business Strategies, Entrepreneurship, Ideation, Social Media Marketing, Retail Store Operations, Supply Chain Management, Social Media, Project Controls, Process Analysis, Project Management, Operations Management, Product Design, Market Opportunities, Process Development, Strategic Thinking, Corporate Sustainability

      University Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Accounting Foundations Graduate Certificate

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Marketing Analytics, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Managerial Economics & Business Analysis Graduate Certificate

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Marketing Analytics, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      CPA Pathways Graduate Certificate

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Marketing Analytics, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    • U

      University of Illinois at Urbana-Champaign

      Global Challenges in Business Graduate Certificate

      Skills you'll gain: Data Storytelling, Business Strategy, Management Accounting, Data-Driven Decision-Making, Fund Accounting, Financial Auditing, Corporate Tax, Mergers & Acquisitions, Financial Market, Operations Management, Machine Learning Algorithms, Creativity, Marketing Analytics, Sampling (Statistics), Variance Analysis, Cost Accounting, Financial Statement Analysis, Conflict Management, Investment Banking, Portfolio Management

      Credit offered

      Graduate Certificate · 6 - 12 Months

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…343344345…346

    In summary, here are 10 of our most popular marketing analytics courses

    • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
    • Diplomado en Analítica de los Negocios: Pontificia Universidad Católica de Chile
    • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
    • Usar o BigQuery ML para inferência: Google Cloud
    • Bachelor of Science in General Business: University of North Texas
    • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile
    • Certificado en Introducción a la Ciencia de Datos: Pontificia Universidad Católica de Chile
    • Innovation Management and Entrepreneurship University Certificate: HEC Paris
    • Accounting Foundations Graduate Certificate: University of Illinois at Urbana-Champaign
    • Managerial Economics & Business Analysis Graduate Certificate: University of Illinois at Urbana-Champaign

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok