Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Johns Hopkins University
Skills you'll gain: Responsible AI, Social Network Analysis, Driving engagement, Behavioral Economics, Network Analysis, Game Design, Social Sciences, Artificial Intelligence, Systems Thinking, Human Computer Interaction, Data Collection, Psychology
Intermediate · Course · 1 - 3 Months

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Game Design, Video Game Development, Live Streaming, Animation and Game Design, Systems Thinking, Aesthetics, Social Sciences, Economics, Policy, and Social Studies, Liberal Arts, Culture, Education and Training, Social Impact, Electronic Media, Psychology, Interactive Learning, Storytelling, User Experience, Media Strategy, Critical Thinking, Digital Media Strategy
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Public Policies, Empowerment, Social Justice, Social Work, Community Development, Policy Analysis, Education and Training, Social Impact, Diversity Programs, Disabilities, digital literacy, Advocacy, Sociology, Collaboration, Mental Health Diseases and Disorders
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Search Engine Optimization, Analytics, Big Data, Keyword Research, Google Analytics, Digital Marketing, Search Engine Marketing, Paid media, Web Analytics, Online Advertising, Digital Advertising, A/B Testing, Marketing Automation, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Customer experience improvement
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Business Ethics, Crisis Management, Social Impact, Stakeholder Management, Strategic Communication, Stakeholder Engagement, Risk Management, Executive Recruitment, Succession Planning
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Behavior Management, Negotiation, Overcoming Obstacles
Mixed · Course · 1 - 4 Weeks

Universidad Peruana de Ciencias Aplicadas
Skills you'll gain: Design Thinking, Business Modeling, Needs Assessment, Social Impact, Professional Networking, Human Centered Design, Entrepreneurship, Sustainable Development, Planning, Community Development, Brainstorming, Self-Motivation, Growth Strategies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, Marketing Automation, Content Strategy, Adobe Express, AI Personalization, Advertising Campaigns, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Google Analytics, Campaign Management, Generative AI, Responsible AI, Customer Analysis, Marketing Automation, Performance Analysis, Social Media Campaigns, Customer Insights, Data Ethics, Personalized Service, OpenAI, ChatGPT, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Media and Communications, Peer Review, Research, Cultural Responsiveness, Social Impact, Social Sciences, Investigation, Probability & Statistics
Intermediate · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Organizational Leadership, Leadership and Management, Industrial and Organizational Psychology, Staff Management, Qualitative Research, Organizational Structure, Organizational Effectiveness, Leadership, Human Relations Movement, Organizational Change, Psychosocial Assessments, Culture, Social Sciences, Employee Engagement, Sociology, Organizational Skills, Sustainable Development, Social Impact
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Marketing, Marketing Channel, Marketing Communications, Product Management, Promotional Strategies, Marketing Strategies, Brand Management, Advertising, Media Planning, Product Lifecycle Management, Digital Media Strategy, Retail Store Operations, Conflict Management
Beginner · Course · 1 - 4 Weeks