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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • C

      Coursera Project Network

      Prompt Engineering Generative AI for Marketing & Advertising

      Skills you'll gain: Prompt Engineering, Marketing Design, Generative AI, A/B Testing, Advertising, Marketing, ChatGPT, Content Creation, Marketing Strategies, Marketing Analytics, Customer Insights, Social Media Content, OpenAI

      4.5
      Rating, 4.5 out of 5 stars
      ·
      60 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Meta

      Measure and Optimize Social Media Marketing Campaigns

      Skills you'll gain: Marketing Analytics, Social Media Marketing, Social Media Campaigns, Marketing Effectiveness, Social Media Strategy, Digital Advertising, Advertising Campaigns, Social Media, Data Analysis, Data Presentation, Marketing, Business Metrics, Statistical Reporting, Facebook, A/B Testing, Key Performance Indicators (KPIs), Marketing Communications, Performance Reporting, Return On Investment, Presentations

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Columbia University

      Construction Project Management

      Skills you'll gain: Construction Management, Building Information Modeling, Environment Health And Safety, Construction Estimating, Project Schedules, Lean Methodologies, Work Breakdown Structure, Project Management, Project Management Life Cycle, Contract Management, Project Planning, Risk Management, Scheduling, Stakeholder Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.1K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Microeconomics Principles

      Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Policy Analysis, Business, Behavioral Economics, Public Policies, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Economics, Policy, and Social Studies, Business Strategy, Market Research, Competitive Analysis, Resource Allocation, Revenue Management, Decision Making, Market Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.2K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      Strategic Business Analytics

      Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Data Presentation, Predictive Analytics, R Programming, Customer Analysis, Information Technology, Digital Transformation, Business Marketing, Advanced Analytics, Marketing Strategies, Statistical Analysis, Complex Problem Solving, Analytics, Business Analysis, Data Synthesis, Data Analysis, Data Storytelling

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.3K reviews

      Advanced · Specialization · 3 - 6 Months

    • U

      University of Pennsylvania

      Gamification

      Skills you'll gain: Game Design, Solution Design, Design Thinking, Human Centered Design, Drive Engagement, Industrial and Organizational Psychology, Employee Engagement, Organizational Development, Behavioral Economics, Emerging Technologies, Risk Analysis, Customer Engagement, Psychology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      The Digital Marketing Revolution

      Skills you'll gain: Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Digital Marketing, Business Strategy, Customer experience improvement, Business Transformation, Innovation

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Program Manager

      Skills you'll gain: Program Management, Stakeholder Management, Resource Allocation, Agile Software Development, Stakeholder Engagement, Agile Methodology, Project Management Life Cycle, Kanban Principles, Change Management, Project Management Office (PMO), Organizational Strategy, Agile Project Management, Risk Management, Resource Management, Governance, Earned Value Management, Cost Management, Team Building, Project Management, Generative AI Agents

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Intellectual Property Law

      Skills you'll gain: Intellectual Property, Brand Awareness, Legal Strategy, Brand Management, Asset Protection, Regulation and Legal Compliance, Packaging and Labeling, Business Strategy, Law, Regulation, and Compliance, Innovation, Business Valuation, Creativity, Legal Risk, Lawsuits, Musical Composition, Legal Research, Registration, Commercial Laws, Case Law, Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.5K reviews

      Intermediate · Specialization · 3 - 6 Months

    • I

      ISACA

      Auditing Generative AI: Strategy, Analysis & Risk Mitigation

      Skills you'll gain: Generative AI, Auditing, Compliance Auditing, Internal Auditing, Risk Analysis, Prompt Engineering, Risk Management, OpenAI, Business Risk Management, Artificial Intelligence, Risk Mitigation, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML)

      4.5
      Rating, 4.5 out of 5 stars
      ·
      23 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Case Western Reserve University

      Introduction to International Criminal Law

      Skills you'll gain: Trial Preparation, Court Systems, Criminal Investigation and Forensics, Legal Proceedings, Legal Hearings, Litigation and Civil Justice, International Relations, Legal Strategy, Diplomacy, Public Safety and National Security, Ethical Standards And Conduct, Case Law, Intelligence Collection and Analysis, Interactive Learning, Student Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.9K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Habilidades Gerenciales

      Skills you'll gain: Delegation Skills, Supervision, Leadership and Management, Organizational Skills, Management Training And Development, Creative Thinking, Organizational Strategy, Critical Thinking and Problem Solving, Leadership Development, Strategic Planning, Cognitive flexibility, Creative Problem-Solving, Team Leadership, Leadership, Business Planning, Emotional Intelligence, Time Management, Office Management, People Management, Industrial and Organizational Psychology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.3K reviews

      Beginner · Specialization · 3 - 6 Months

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    1…202122…298

    In summary, here are 10 of our most popular marketing strategy courses

    • Prompt Engineering Generative AI for Marketing & Advertising: Coursera Project Network
    • Measure and Optimize Social Media Marketing Campaigns: Meta
    • Construction Project Management: Columbia University
    • Microeconomics Principles: University of Illinois Urbana-Champaign
    • Strategic Business Analytics: ESSEC Business School
    • Gamification: University of Pennsylvania
    • The Digital Marketing Revolution: University of Illinois Urbana-Champaign
    • IBM Program Manager: IBM
    • Intellectual Property Law: University of Pennsylvania
    • Auditing Generative AI: Strategy, Analysis & Risk Mitigation: ISACA

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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