This generative AI in product management course equips you with the skills to apply GenAI across the entire product lifecycle from research and design to launch and retirement. Start by automating market research, conducting AI-powered SWOT analysis, and building strategic roadmaps using tools like Miro AI and ChatGPT. Dive into product design with virtual prototyping, UI creation, and GenAI content generation for marketing. Advance to mastering Go-To-Market strategies, generating ad creatives with Copy AI, and driving product growth through AI-driven feedback and optimization. Conclude with insights on managing product retirement and preparing for the future with next-gen GenAI tools.

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Recommended experience
What you'll learn
Build Go-To-Market strategies using GenAI tools like Copy AI for faster launches.
Create AI-powered marketing assets that drive engagement and product visibility.
Optimize product growth with AI-driven feedback analysis and performance insights.
Plan product retirement and prepare for the future using next-gen GenAI innovations.
Skills you'll gain
Details to know

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July 2025
11 assignments
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There are 2 modules in this course
Master the use of Generative AI across the entire product lifecycle from research to design to development. Learn how to automate market research, conduct SWOT analysis with AI, and build roadmaps using tools like Miro AI and ChatGPT. Explore virtual prototyping, UI design, and content creation for product marketing. Gain industry-ready skills to apply GenAI in real-world product management and innovation.
What's included
13 videos1 reading5 assignments
Master Generative AI strategies from product launch to retirement in this hands-on course. Learn to craft Go-To-Market strategies, create marketing assets with tools like Copy AI, and drive growth through customer feedback and performance insights. Understand the product retirement phase and explore how businesses can future-proof with next-gen GenAI tools. Ideal for product leaders seeking end-to-end innovation.
What's included
10 videos6 assignments
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Frequently asked questions
This course teaches how to apply Generative AI across the product lifecycle—from research and design to launch and retirement—using tools like ChatGPT, Miro AI, and Copy AI.
You’ll work with ChatGPT, Miro AI, Copy AI, and other GenAI tools to automate research, design, and marketing tasks.
You’ll learn to automate market research, build product roadmaps, design with AI, launch smarter with GTM strategies, and optimize product growth using AI insights.
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Financial aid available,