Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
30,077 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

SC

Mar 21, 2023

The course was informative and has given me more insight to how I can better approach my own social media platforms and create a brand that will increase things like SEO, Sales, etc. Great course.

LH

Feb 17, 2025

I recently completed the Google Digital Marketing & E-commerce cource on Coursera,& it was great learning experience.itsan excellent coursefor beginners & offer a valuvable certification.

Filter by:

5501 - 5525 of 7,003 Reviews for Foundations of Digital Marketing and E-commerce

By Ecaterina C

•

Oct 28, 2024

Amazing

By Nguyen V

•

Oct 24, 2024

perfect

By Ahmad n A

•

Oct 14, 2024

Perfect

By Abdalhalim M

•

Oct 14, 2024

Amazing

By ZAINAB J

•

Oct 10, 2024

Awesome

By Prakhar S

•

Oct 7, 2024

awesome

By Отепбергенов Ж С

•

Oct 2, 2024

отлично

By hasitha P

•

Oct 1, 2024

suprerb

By IRFAN F

•

Sep 20, 2024

amazing

By USHA R M

•

Sep 16, 2024

usefull

By Muhannad A

•

Sep 2, 2024

Helpful

By Sara F

•

Aug 24, 2024

oklkkkk

By Oyinlola A

•

Aug 13, 2024

perfect

By Ika P

•

Jul 1, 2024

amazing

By Harpreet K

•

Jun 16, 2024

amazing

By Loredana B

•

May 20, 2024

AMAZING

By Abdulkadir C

•

Apr 14, 2024

perfect

By kingnanaprempeh

•

Apr 2, 2024

Amazing

By Lourdes B

•

Feb 7, 2024

love it

By Romaulens J A

•

Jan 17, 2024

Amazing

By ENNAJI A

•

Dec 11, 2023

Amazing

By Apurba G

•

Nov 30, 2023

AMAZING

By BLESSING O

•

Nov 25, 2023

Awesome

By Sugih M

•

Nov 2, 2023

Perfect

By Haresh S

•

Oct 28, 2023

Perfect