Business Relationship Management

Business Relationship Management (BRM) is a strategic approach to aligning business functions and objectives with IT or vendor capabilities to optimize value. Coursera's BRM catalogue provides a comprehensive overview of managing and optimizing the interactions between business units and service providers. You'll learn crucial skills such as fostering effective relationships, understanding partner needs, managing conflicts, and evaluating relationship health. You'll also delve into strategic planning, service level agreements, vendor management, and performance metrics. This skill is crucial for IT managers, business analysts, and anyone involved in strategic planning or vendor management.
3credentials
14courses

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Results for "business relationship management"

  • Status: Free Trial

    GRAMMY GO

    Skills you'll gain: Professional Networking, Budget Management, Digital Marketing, Promotional Strategies, Marketing Strategies, Resilience, Brand Marketing, Strategic Partnership, Growth Strategies, Relationship Building, Brand Awareness, Brand Strategy, Business Relationship Management, Sustainable Business, Music Performance

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    4.8
    Rating, 4.8 out of 5 stars
    60 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Kennesaw State University

    Skills you'll gain: Trustworthiness, Brand Loyalty, Customer Retention, Customer Relationship Building, Consultative Approaches, Honesty, Strategic Partnership, B2B Sales, Business Relationship Management, Personal Attributes, Automation, Digital Transformation, Collaboration, Adaptability

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Emory University

    Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Coordinating, Price Negotiation, Revenue Management, Strategic Thinking, Market Analysis, Business Risk Management, Business Relationship Management

    4.6
    Rating, 4.6 out of 5 stars
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Dell

    Skills you'll gain: Sustainable Business, Sales Territory Management, Corporate Sustainability, Solution Selling, Sales, Sales Strategy, Customer Relationship Building, Sales Process, Sales Prospecting, Market Opportunities, Information Technology, Technology Strategies, Business Acumen, Customer Relationship Management, AI Product Strategy, Complex Problem Solving, Business Relationship Management

    Beginner · Course · 1 - 4 Weeks

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Leading partners

  • Emory University
  • Fundação Instituto de Administração
  • University of Colorado Boulder
  • Amazon Web Services
  • Dell
  • ESSEC Business School
  • GRAMMY GO
  • Kennesaw State University