Product Strategy

Product Strategy is a crucial business aspect that dictates the direction in which a product should move to achieve business goals. Coursera's product strategy catalogue teaches you the key elements of successful product strategy, from understanding the customer's needs and market conditions to making strategic decisions on product development and marketing. You'll learn about product lifecycle management, competitive analysis, market segmentation, strategic planning, pricing strategy, and product positioning. By mastering these aspects, you will be able to create a robust product strategy that aligns with business objectives and caters to customer needs, thereby driving product success in the market.
24credentials
79courses

Results for "product strategy"

  • Status: New
    Status: Preview

    SkillsBooster Academy

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial

    Kennesaw State University

    Skills you'll gain: Target Market, Strategic Marketing, Product Marketing, Marketing Strategy and Techniques, Product Strategy, Market Research, Growth Strategies, Market Analysis, Marketing Psychology, Revenue Management, Promotional Strategies, Competitive Analysis, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Alfaisal University | KLD

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Product Strategy, Marketing, Product Development, Marketing Planning, Consumer Behaviour, Go To Market Strategy, Business Strategy, Competitive Intelligence, Growth Strategies, Market Share, Customer Retention

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview

    Alfaisal University | KLD

    Skills you'll gain: Revenue Management, Market Dynamics, Product Strategy, Marketing, Cost Accounting, Business Marketing, Consumer Behaviour, Marketing Strategy and Techniques, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    9 reviews

    Beginner · Course · 1 - 4 Weeks

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  • Product Manager

    This role has a $157,568 median salary ¹.

    Product Manager

    description:

    A Product Manager oversees product development, ensuring it meets user needs and business goals while managing roadmaps and coordinating teams.

    This role has a $157,568 median salary ¹.

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