Web Analytics and SEO

Web Analytics and SEO (Search Engine Optimization) involves the use and understanding of tools and techniques to track, analyze, measure and improve web traffic and visibility through search engines. Coursera's Web Analytics and SEO catalogue teaches you about the critical aspects of website performance analysis and enhancing search engine rankings. You'll learn everything from the basics of web analytics, understanding key metrics and data collection methods, to the principles of SEO including keyword research, link building, and website optimization. Additionally, you'll grasp the intricacies of Google Analytics, SEO strategies, and other tools to drive traffic, measure results, and ensure higher visibility for your website in the digital landscape.
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Results for "web analytics and seo"

  • Status: Free

    Skills you'll gain: Search Engine Optimization, Blogs, Keyword Research, Web Analytics and SEO, Web Content, Content Development and Management, Content Creation, Content Strategy, Editing, Generative AI, Technology Strategies, Writing

  • Status: New
    Status: Preview

    Skills you'll gain: Prompt Engineering, Generative AI, Marketing, AI Personalization, ChatGPT, Strategic Marketing, Content Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Digital Marketing, Persona Development, Social Media Campaigns, Content Creation, Automation, Ethical Standards And Conduct, Analytics, Graphic and Visual Design, Creativity, Natural Language Processing, Personal Development

  • Status: Free Trial

    Skills you'll gain: HTML and CSS, React.js, Front-End Web Development, Mockups, Web Design and Development, Web Development, Figma (Design Software), Web Design, UI Components, Application Deployment, Web Analytics and SEO, Databases, Software Development, GitHub

  • Skills you'll gain: Semantic Web, Generative AI, LLM Application, Artificial Intelligence, Web Analytics and SEO, Algorithms, Performance Tuning, Scalability

  • Status: Free Trial

    Skills you'll gain: Responsive Web Design, HTML and CSS, Bootstrap (Front-End Framework), Cascading Style Sheets (CSS), Debugging, Web Design, UI Components, Semantic Web, Hypertext Markup Language (HTML), Front-End Web Development, Web Content Accessibility Guidelines, Web Analytics and SEO

  • Status: Preview

    Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)

  • Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, AI Personalization, Information Architecture, Google Cloud Platform, Prompt Engineering

  • Status: Preview

    Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Writing and Editing, Web Content, Productivity Software, Brand Awareness, Generative AI

  • Skills you'll gain: WordPress, Web Design and Development, HTML and CSS, Web Analytics and SEO, Content Management Systems, Web Content, Cloud Hosting, Web Servers, Application Security

  • Skills you'll gain: Large Language Modeling, Google Cloud Platform, Semantic Web, Generative AI, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Text Mining, Natural Language Processing, Web Analytics and SEO

  • Status: Free Trial

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Digital Media Strategy, Web Analytics and SEO, Search Engine Optimization, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), Brand Management, AI Personalization, Personalized Service, Customer Relationship Management

  • Skills you'll gain: Semantic Web, Generative AI, LLM Application, Prompt Engineering, Google Cloud Platform, Artificial Intelligence, Natural Language Processing, Web Analytics and SEO, Scalability

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