Business Research

Business Research is a systematic process of gathering, recording, and analyzing data to make informed business decisions. Coursera's Business Research catalogue provides you with the necessary tools for conducting effective business research. You'll learn how to formulate research questions, design a robust research plan, collect and analyze pertinent data, and present your findings in a clear, compelling manner. Topics will include qualitative and quantitative research methods, data collection techniques, data analysis, and research ethics. This skill is essential for entrepreneurs, managers, consultants, and anyone who needs to make data-driven decisions in a business context.
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Results for "business research"

  • Skills you'll gain: Target Audience, Blogs, Copywriting, User Feedback, Writing, Business Research, Prompt Engineering, Content Creation, Product Knowledge, Generative AI, Editing

  • Status: Free

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Forecasting, Financial Data, Packaging and Labeling, Financial Analysis

  • Skills you'll gain: Customer Insights, User Feedback, Customer Analysis, Customer experience improvement, Data Sharing, Business Research, User Accounts, Content Creation

  • Status: Free Trial

    Skills you'll gain: Capital Budgeting, Financial Statement Analysis, Business Valuation, Strategic Decision-Making, Financial Analysis, Entrepreneurial Finance, Financial Management, Financial Modeling, Market Analysis, Competitive Analysis, Cash Flow Forecasting, Business Research, Business Analysis

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Leading partners

  • IBM
  • IE Business School
  • Ludwig-Maximilians-Universität München (LMU)
  • University of Pennsylvania
  • Arizona State University
  • Emory University
  • Fundação Instituto de Administração
  • Intel