• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Content Strategy

    Content Strategy Courses Online

    Learn content strategy principles for planning and managing content. Understand how to align content with business goals and user needs.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Content Strategy Course Catalog

    • Status: Preview
      Preview
      U

      Università Bocconi

      Management of Fashion and Luxury Companies

      Skills you'll gain: Annual Reports, Retail Store Operations, Brand Management, Case Studies, Global Marketing, Brand Strategy, Communication Strategies, Marketing Management, Business Modeling, Business Strategy, New Business Development, E-Commerce, Consumer Behaviour, Market Trend, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: New
      New
      M

      Minnesota State University

      Technical Communication Essentials

      Skills you'll gain: Research, Usability Testing, Usability, Research Methodologies, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, Prompt Engineering, Persona (User Experience), User Experience, Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      A

      Amazon Web Services

      AWS Cloud Solutions Architect

      Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, Data Lakes, Amazon DynamoDB, Amazon Web Services, Serverless Computing, Cloud Computing, Amazon S3, Scalability, Amazon Elastic Compute Cloud, Event-Driven Programming, Cloud Security, Solution Architecture, Data Visualization, Cloud Storage, Data Architecture, Software Architecture, Cloud Computing Architecture, API Gateway, Hybrid Cloud Computing

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.8K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      G

      GitLab

      How to Manage a Remote Team

      Skills you'll gain: Telecommuting, Virtual Teams, Team Management, Human Resources Management and Planning, Culture Transformation, Performance Metric, Leadership and Management, Organizational Change, Organizational Strategy, Business Transformation, Organizational Leadership, Team Building, Performance Management, Adaptability, Collaboration, Business Strategy, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1K reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Business

      Skills you'll gain: Search Engine Marketing, Business Planning, Strategic Planning, Financial Statements, Financial Statement Analysis, Keyword Research, Financial Acumen, Business Strategy, People Development, Digital Marketing, Cash Management, Strategic Leadership, Online Advertising, Search Engine Optimization, Leadership and Management, Content Marketing, Leadership Development, Budget Management, Accounting, Storytelling

      4.7
      Rating, 4.7 out of 5 stars
      ·
      706 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Macquarie University

      Cyber Security Manager Certificate

      Skills you'll gain: Incident Response, Incident Management, Cyber Governance, Computer Security Incident Management, Security Awareness, Cyber Security Strategy, Law, Regulation, and Compliance, Cyber Attacks, Security Management, Security Strategy, Culture Transformation, Cyber Security Policies, Intrusion Detection and Prevention, Mobile Security, Threat Detection, Disaster Recovery, Cybersecurity, Cyber Risk, Cyber Operations, Cyber Security Assessment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      12 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      S

      Skillshare

      Learn Cinematography

      Skills you'll gain: Videography, Video Production, Storytelling, Photo/Video Production and Technology, Photography, Storyboarding, Post-Production, Creativity, Multimedia, Content Creation, Image Quality, Music, Aesthetics

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Program Managers

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Program Management, ChatGPT, Risk Management, Stakeholder Engagement, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Strategic Decision-Making, Business Risk Management, Stakeholder Management, Strategic Planning, Artificial Intelligence and Machine Learning (AI/ML), Governance, Image Quality, Machine Learning, Virtual Environment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.9K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Marketing con Redes Sociales

      Skills you'll gain: Persona Development, Social Media Strategy, Social Media, Social Media Marketing, Social Media Campaigns, Performance Metric, Smart Goals, Content Marketing, Plan Execution, Key Performance Indicators (KPIs), Marketing, Marketing Strategies, Performance Measurement, Active Listening, Target Audience, Drive Engagement, Social Network Analysis, Content Strategy, LinkedIn, Facebook

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.7K reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM Product Owner

      Skills you'll gain: AI Product Strategy, User Story, Sprint Retrospectives, Backlogs, Agile Product Development, Agile Software Development, Stakeholder Communications, Agile Methodology, Generative AI, Kanban Principles, Responsible AI, Product Roadmaps, Virtual Teams, Information Technology, Agile Project Management, Computer Hardware, Product Strategy, ChatGPT, Stakeholder Management, Sprint Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.3K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Google SEO Capstone Project

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Development and Management, Client Services, Content Strategy, Presentations, Digital Marketing, Project Management, Competitive Analysis, Business Strategy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      485 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      R

      Real Madrid Graduate School Universidad Europea

      Estrategias e innovación en marketing deportivo

      Skills you'll gain: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development

      Beginner · Course · 1 - 4 Weeks

    Content Strategy learners also search

    Content Marketing
    Marketing Strategy
    Digital Marketing
    Digital
    Marketing
    Entrepreneurship
    Beginner Digital Marketing
    Digital Marketing Projects
    1…414243…382

    In summary, here are 10 of our most popular content strategy courses

    • Management of Fashion and Luxury Companies: Università Bocconi
    • Technical Communication Essentials: Minnesota State University
    • AWS Cloud Solutions Architect: Amazon Web Services
    • How to Manage a Remote Team: GitLab
    • Introduction to Business: University of California, Irvine
    • Cyber Security Manager Certificate: Macquarie University
    • Learn Cinematography: Skillshare
    • Generative AI for Program Managers: IBM
    • Marketing con Redes Sociales: Tecnológico de Monterrey
    • IBM Product Owner: IBM

    Skills you can learn in Data Management

    Google (4)
    Google Cloud Platform (4)
    Application Programming Interfaces (2)
    Mongodb (2)
    Apache Hadoop (1)
    Applied Machine Learning (1)
    Arrays (1)
    CSS (1)
    Cluster Analysis (1)
    Data Structure (1)
    E-commerce (1)
    Graphics (1)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok